‘MASCARA’ reached No. 1 on the iTunes Song Chart (alternative) in 17 countries. It also ranked No. 25 on the WorldWide iTunes Song Chart, a chart that collects results from 175 countries around the world. The ‘MASCARA’ CD box was sold out within a week of its release. Following the track’s release, XG also appeared on a number of popular Korean TV music shows. On June 30th, XG made their first appearance on Mnet’s “M COUNTDOWN”. Their performance video from the said show was uploaded after the show aired and has since been viewed more than 1.39 million times (as of July 11). The video of their performance on SBS’s “THE SHOW” (broadcast July 5) also ranked first on YouTube Japan’s fastest-rising list. The girls, who are all newcomers, have such stage presence that they are scheduled to appear on five Korean music shows in a row this week, just one week after the release of ‘MASCARA’. This is unprecedented for a debut group with all Japanese members. You can check out their “M COUNTDOWN” stage here.
Fans posted reactions to social media such as TikTok and YouTube, particularly around the ‘shuriken dance’ which is a key dance move in ‘MASCARA’. These are spreading rapidly across social media, both in Japan and around the world. Yesterday, July 11th, a making-of video from the shooting of the ‘MASCARA’ Visual video was released. In this video, it’s clear to see the determination of the members as they film the video, as well as the personalities of the girls as they work together.
With each new post gaining more views and followers, interest in XG has been growing in quickly. With every new video appearing at the top of the charts after release, it will be interesting to see what kind of content and moves the hottest girls in pop have in store for the future.
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