Male idols have stolen our hearts multiple times by participating in clothing or cosmetic campaigns. Their partnerships with luxury brands resulted in divine and sophisticated photoshoots which strongly prevail in our minds. Here are the 6 most memorable high-fashion collaborations that male K-Pop idols have participated in!  

1. NCT’s JaeHyun

NCT’s JaeHyun made us skip a heartbeat this year through his collaboration with Prada. The idol has modeled for the brand in multiple Korean fashion magazines. The fans were especially captivated by the video captured for Vogue. The neat look and natural makeup combined with a slow-life atmosphere of remote Italian countryside made the idol appear even more charming than usual.  

  A post shared by Jaehyun (@_jeongjaehyun) Fans also couldn’t get over JaeHyun’s photo shoot for Elle, which brought out his manly side. Moreover, the singer traveled all the way to Milan for Prada’s show, which, besides being an incredible fashion experience, made him able to travel and briefly see his Italian fans.   

2. EXO’s Kai

In this article, it would be difficult not to mention EXO’s Kai, who is known for his refined style. Therefore, it does not come as a surprise that the idol collaborated with Gucci on a special collection inspired by the star himself. The theme was quite unconventional, but it instantly became a hit - classic Gucci and Teddy Bear patterns together. This idea proved Kai’s versatility - he successfully transmitted the adorable childhood vibe with his mature appearance and luxurious clothing. Another memorable campaign was “Gucci Aria”, which fans couldn’t get over because of Kai’s prince-like looks.

 

3. ASTRO’s Cha EunWoo

ASTRO’s Cha EunWoo is an idol deeply appreciated for his modeling skills and therefore his luxury designers are very keen to co-work with the star. His youthful and charming aura made him perfect for a Dior Beauty ambassador. While perfumes and makeup are associated with sensuality and elegance, Cha EunWoo has been doing a great job at giving this kind of impression of the brand. Fans were struck by his photoshoot for Vogue and his outstanding looks at Dior’s events.  

4. GOT7’s Jackson Wang

Another great collaboration was Jackson Wang x Armani. Many luxury brands want to increase their presence, especially in the Chinese market. So, the singer’s endorsement was greatly beneficial thanks to his genuine persona and alluring visuals. Jackson has taken part in multiple events across Asia promoting various fragrances of Giorgio Armani. Fans were left speechless by his simple, but very seductive promotional portraits.  

5. SF9’s RoWoon

Whether you are an SF9 fan or not, you must have come across Rowoon’s face a lot when it comes to cosmetic campaigns. The idol has been recognized by many brands for his natural beauty and flawless skin - one of them was Estée Lauder. The idol also worked with the brand on a fragrance promotion, which included a creative video through which the idol communicated different scent concepts with his various looks and storytelling. This collaboration gave evidence of Rowoon’s multi-talented personality.  

6. SEVENTEEN’s MinGyu

Another idol who might come to your mind when thinking of sensual and charming looks is SEVENTEEN’s MinGyu. His romantic look could make anyone fall in love with him and that’s probably why Lancôme decided to partner with the singer. MinGyu’s delicate facial features matched well with the subtle design of the promotional photoshoot. Moreover, the brand also came out with promotional videos highlighting the star’s breathtaking visuals.   Which one of these idols stole your heart with his divine look?   Idol vs. Model: SEVENTEEN’s MinGyu Is Nothing Short Of Gorgeous With His Model Visuals KPOP STORIES|Dec 31, 2021 Idol vs. Model: SF9 RoWoon’s Adonis-Like Visuals Make The World His Runway KPOP STORIES|Dec 17, 2021 Idol vs. Model: GOT7 Jackson Wang’s Adonis-Like Visuals Make Him The Perfect Artistic Muse KPOP STORIES|Aug 12, 2022 K-Pop Idols Wearing High-Fashion: Highlights Of March 2022 KPOP STORIES|Mar 31, 2022

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